Marketing Tourism Products (319)
Training Package
THT98 Tourism
Qualifications
THT50198 Diploma of Tourism (Marketing and Product Development)
This
product has been noted
(endorsed) by the National Training
Quality Council
(NTQC).
Availability
This Toolbox is completed and can be purchased from Technical and Vocational Education and Training (TVET) Australia Limited.
Description
This Toolbox is based on a need in the travel and tourism industry for a training resource for industry people without a background in marketing and product development. This Toolbox gives a comprehensive overview of the competencies and skills for working in this exciting and challenging area through a problem based learning approach.
The Toolbox takes the learner from a job advertisement to the successful completion of a marketing plan with an interactive style designed to provide feedback along the way to the prospective marketing consultant. The Toolbox is designed to give the participant an in depth orientation to the sectors of the tourism industry.
Competencies
THHGGA04A Prepare business documents
THHGGA05A Plan and manage meetings
THHGCS04A Make presentations
THHGCS07B Coordinate marketing activities
THHGCS08A Establish and conduct business relationships
THHGLE12A Develop and manage marketing strategies
THTPPD01A Create and implement strategic product development initiatives
THTPPD02A Research tourism data
THTPPD03A Source and package tourism products and services
THTSMA01A Coordinate the production of brochures and marketing materials
THTTCO01A Develop and update tourism industry knowledge
Purchase this Toolbox
This Toolbox is available for purchase from TVET Australia Limited (formerly ATP).
To place an order:
You can place an order online via this Product Page.
or
Phone: (03) 9832 8188
Fax: (03) 9832 8199
Email: sales@tvetaustralia.com.au
(Please quote the following product code: 9997T16E)
Teacher's Guide
The Teacher's Guide aims to provide teachers with information and advice for obtaining maximum value from the Diploma in Tourism (Marketing and Product Development) Toolbox.
The Teacher's Guide contains:
- A brief outline of the Toolbox and the major learning methodologies it employs.
- Methods for managing the learning environment effectively and taking advantage of the opportunities that the online delivery of learning presents.
- Descriptions of the learning paths and outcomes within the Toolbox, and the ways in which the Toolbox addresses the endorsed competencies of Diploma in Tourism (Marketing and Product Development)
- Ideas on ways to vary and add to the content of the Toolbox.
Download the Teacher's Guide for Marketing Tourism Products (Word - 870 KB).
Information Sheet
Download the information on this page as a PDF.
Download the Information Sheet for Marketing Tourism Products (PDF - 52 KB)
